Artvert, finished and out in the world. One face reads ARTVERT, THE SOCIAL ADVERTISING BOARD, with a line pointing anyone interested to Station South. The other carries the artwork, the interlocking triangles, facing back down the road.
I designed the name, the branding and the front, and made the first piece for the back. Photographed from across the junctions and down the terraced streets of Levenshulme, it reads as a proper billboard, which is what it needed to be to earn its keep and pay for what goes on the other side.
Part of the Artvert case study.